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23.06.2016

3 megatrends for retail and commerce

Analysts from SafeRockhave identified three megatrends which will play an important role for commerce in the nearest future. It is worth taking a closer look at them.

Megatrends are the most important trends of global reach. These include urbanization, information society, ecology and health. As noted by American analysts from SafeRock, retail companies are facing significant challenges from increasing online retail trade. In order to meet these challenges, managers of mall-based stores responsible for obtaining profitable results through sales should focus on three megatrends.

Megatrend No 1: profitable customer engagement

Customer activity can be transformed into measurable benefits for the brand. The objective is to design customer engagement to be improved by increasing ROI, i.e. profitability index which measures the performance of the business. According to Shah Karim, CEO of SafeRock, marketing, merchandising, or IT can successfully drive promotion initiatives and help create profitable customer engagement.

Megatrend No 2: friendly payment system

The speed of transactions, a wide variety of payment services and lower costs cannot be an optional convenience anymore. Today, these services should be provided by each brand offering as many convenient payment methods as possible at the lowest cost.

Megatrend No 3: unification of e-commerce and business in mall-based stores

Unlike consumers who move effortlessly between online and offline shopping, managers of retail stores lack a unified actions addressed totraditional and virtual trade. Karim emphasizes that businesses need to further harmonize e-commerce with physical stores based on profitability index.

More about megatrends according to SafeRock in a talk given by Shah Karim:

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23.09.2020

New Sinsay shop in Rožňava prepared by Ergo Store

Sinsay clothing store in Stop Shop Rožňava retail park, located in south-eastern Slovakia is one of the latest productions prepared by Ergo Store for LPP group.

testumeblowanie sklepów odzieżowych
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08.09.2020

New stores for LPP group in Belgrade prepared by Ergo Store

The time of increased caution associated with the coronavirus pandemic has resulted in the suspension of several projects we were working on in the first quarter of 2020.

ERGO STORE SP. Z O.O. SP.K.
ul. Płk. Ryszarda Kuklińskiego 17A
30-720 Kraków

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