The latest production for the American brand Dockers is behind us. This time we have prepared a store in Madrid. This is our next project in Spain, previously we had the opportunity to work for this brand several times in Barcelona.
Madrid is the capital and largest city of Spain, located in the central part of the country in the Castilian Highlands at the foot of the Sierra de Guadarrama. It is a city that is bustling with life at any time, especially thanks to avenues with all kinds of shops, restaurants serving world cuisine and nightclubs.
The new Dockers store is located on the luxurious Jorge Juan Street in Madrid. This is one of the most stylish and sophisticated areas of the Salamanca district. Along the avenue there is a wide gastronomic and shopping offer. These are primarily elite restaurants and boutiques of famous brands such as Isabel Marant, Angel Schlesser, Robert Clergerie and many others.
The Dockers store, produced by Ergo Store, has 100 square meters. Our team was responsible for retail furniture manufacturing, transport and assembly. Works in Madrid lasted from November 29 to 30. The official opening took place on December 2, 2021.
The store was designed according to the “California Cool” concept, assuming a space in the style of the sunniest state in the USA. In this project, we used natural and ecological materials. Light colors predominate – white, gray and beige. The interior is enriched with subdued graphics straight from the Californian beach, which further emphasize the seaside atmosphere of the store.
Despite the growing popularity of online sales, stationary trading is still doing well. It is predicted that by 2026 it may increase by 10.5%.
However, this tendency is accompanied by changes in customer preferences, and an example may be the growing popularity of retail parks.
We are coming back to the Czech Republic with a new project for the LPP group. In the city of Frydek-Mistek, we have prepared a Sinsay store, which is currently the fastest growing brand in the Tri-City group.