Dockers’ store in Paris prepared by Ergo Store

Another production for the Dockers brand is behind us. We equipped the store in the Belle Épine shopping center in Paris with unusual furniture designed specifically for this project.

Belle Épine is one of the main shopping centers of southern Paris with an area of ​​141,000 sq m. Every year, the center is visited by 15 million customers who can choose between 220 stores, among which we can find many popular brands such as Zara, H&M and Mango.

The Dockers store joined them on May 11, 2019. Our team was responsible for the preparation of the project, retail furniture manufacturing, transport and assembly, which we carried out between 8 and 10 May. Especially for this project we have prepared unusual furniture, including special wall installation, located on the right side of the entrance, which consists of 5 modules and was entirely made of wood.

The store in Paris was not our first production for the Dockers brand in France. Last year we prepared a series of men’s shop-in-shops in cities such as Lille, Rouen, Le Havre and Tours. In addition, so far we have worked for the American brand in such cities as Barcelona, ​​Stockholm or Lisbon.

Dockers is a brand belonging to the American group Levi Strauss, our regular client. Its roots date back to the nineteenth century, when Levi Strauss began selling shoes that endured the hardships of everyday work of American shipbuilders. Dockers remains faithful to its roots and from 1986 under its own brand produces khaki trousers and clothing inspired by dock workers. The American brand has also a line of products for women.

Photo: instagram.com/dockerseurope/