06.07.2021

How to set a light shopping path for the customer?

Properly lit shop space is 40% of success. According to the market research conducted by J. Niewiadomska in the book "Trade", it is the lighting that has as much as 40% of the impact on the perception of the store interior. Other factors are: graphic elements, colors of the floor, ceiling and walls.

• concept,
• lightning,
• shop design,
• visual merchandising,