Ergo Store has prepared two men’s Dockers shops in Spain

Men often shop with a clear purpose, checking where they can fulfill their specific needs and making swift decisions, as studies confirm.

Designing a men’s store comes with numerous advantages. When the retail space is tailored exclusively for men, it can boost sales, which is the primary goal of physical stores. Recently, Ergo Store completed two Dockers stores in Spain, offering only men’s products.

What should you consider when designing a store for men? 

Designing a store for men in mind means addressing their visual and aesthetic preferences. Employ colors, materials, and design elements that reflect a masculine character. Also, focus on the store’s ergonomics and functionality to ensure a comfortable shopping experience.

The key to a successful men’s store is providing a diverse range of products. These stores should stock clothing, footwear, accessories, grooming products, and more, all tailored to meet men’s needs. You can allocate specific sections in the store for different product categories, making it easier for customers to navigate and find what they’re looking for.

Hiring qualified staff who can provide expert advice and assistance in product selection is crucial. Delivering personalized customer service creates a bond between the store and the consumer, increasing customer loyalty.

What was the production process like for the Dockers stores in Spain?

We recently completed two Dockers stores, one in ECI Goya and the other in ECI Sanchinarro.

ECI (El Corte Inglés) is a Spanish chain of department stores with vast spaces offering a wide selection of products, including furniture, electronics, books, groceries, and clothing. Their department stores are located throughout Spain, both in major cities and smaller towns.

The Dockers store in Goya covers 45 square meters, with installation work taking place on August 3, 2023. A few days later, the store was open to the public. Our team was responsible for retail furniture production and transportation The second store in Sanchinarro is 60 square meters, with installation work occurring on August 8, 2023. The new Dockers store opened a few days later. As in the previous location, our team was responsible for retail furniture production and transportation.

Ergo Store produced two stores exclusively featuring men’s apparel

Men’s stores are not just places for shopping but also spaces with multiple benefits that lead to customer loyalty and the establishment of enduring relationships. The unique atmosphere and product assortment in men’s stores encourage customers to make frequent visits, translating into the success and sustainability of these stores.

In our history of cooperation with the American brand Dockers, we have often established a store with products exclusively for men, e.g. Dockers in Spain. Dockers is a long-term client, for whom we have recently produced a monobrand store in France, a series of outlets in France, or four shops in Spain.