20.08.2019

Cropp store in Chelyabinsk is another Ergo Store production for the LPP group in Russia

Behind us is another production for the LPP group in Russia and another in a remote location. This time we have prepared a Cropp store in Chelyabinsk, located in the Urals, in the Asian part of the country. The city of over one million inhabitants is more than 3,000 kilometers distant from our office in Krakow.

The store is located in the Rodnik shopping center – it is one of the largest facilities of this type in Chelyabinsk, where we will find large and small stores with an offer for different age groups, as well as a substantial gastronomic zone and many entertainment proposals, including those targeted to children. We will find here a Reserved store, which is another brand from the LPP group, there is also the Inditex group with the brands Zara, Bershka, Pull & Bear and Stradivarius.

The Ergo Store team was responsible for the retail furniture production for the newly opened Cropp store and its transport. Furniture assembly took place from July 11 to July 23, 2019. The store was opened on August 14.

Cropp is a streetwear brand addressed to young city residents. The brand’s collections clearly show influences of pop and hip-hop culture, including graffiti, street art, urban sports and music inspirations. This is one of the five brands of our regular client, the LPP group, for which we regularly run projects abroad and in Poland. We have been responsible many times for the preparation of LPP stores in Russia, also in remote locations, such as the capital of Eastern Siberia, Irkutsk, where in 2018 we produced the Reserved store, as well as Sinsay and Cropp stores. This year, we have already worked for the LPP group, in cities such as St. Petersburg and Rostov-on-Don. On the map of our projects for the Tri-City company we will also find such Russian cities as Moscow, Krasnodar, Yekaterymburg or Tula.

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