Ergo Store produces Dockers stores in France: project in Anglet completed

Our list of projects for the Dockers brand dated 2024 has grown with a new salon located in the BAB2 shopping center in Anglet, France.

Production of a Monobrand Store – What to Consider

The store in Anglet is a monobrand store, meaning it exclusively sells products from a single brand. Here are a few aspects to consider when producing such a store format:

1. The interior design should reflect the brand’s values and aesthetics. The layout, lighting, and other project aspects should align with its visual identity.
2. Product assortment management: For a monobrand store, it’s essential to select products that best represent the brand and appeal to customers. It’s also crucial to manage the assortment to adapt to changing trends.
3. Ensuring a unique shopping experience for customers is vital. In a monobrand store, this can be achieved through high-quality customer service, visually appealing store space, and engaging events or promotions.

Anglet, where we prepared the Dockers monobrand store, is an important tourist and leisure center due to its location on the Atlantic Ocean. The BAB2 shopping center in Anglet stands out with a rich offering of shops, restaurants, and entertainment venues, including a massive Carrefour hypermarket and stores from clothing brands like Levi’s, Pull&Bear, Stradivarius, Zara, H&M, and Etam.

Dockers’ store covers an area of 78 sqm, offering both men’s and women’s collections from the American brand. Our team was responsible for retail furniture manufacturing, transportation, and assembly, which we carried out on February 1-2, 2024. A week later, the store was available for customers.

Ergo Store’s Collaboration with the Dockers Brand

The Anglet store was another Dockers store we prepared recently in France. Our recent productions include two Dockers stores in Lyon, a store in Lille, an outlet in Roubaix and two stores in Marseille.

Dockers, a brand under the Levi Strauss group, is our regular client for whom we have worked in countries like Spain, Belgium, and the Scandinavian countries.