20.11.2025
We are pleased to announce another production for More & More. This time, our cooperation resulted in a store we prepared in the Swiss capital, Bern.
This is yet another More & More shop we produced in a shop-in-shop (SIS) format – the option most frequently chosen by the German brand. The “store within a store” concept allows More & More to optimize costs and effectively reach customers in a prestigious location.
The LOEB AG department store is located in a historic building in the center of Bern and has become synonymous with quality thanks to its broad offering and personalized customer approach. The department store has a long tradition dating back to the 19th century. Customers can find products from international premium and specialist brands such as Hugo Boss, Maison Mollerus, and WMF. Loeb also has branches in other Swiss cities, including Basel, Fribourg, Thun, Schönbühl, Zug, and Aarau.
The More & More shop prepared by our company in Bern covers 25 sqm. Ergo Store’s scope of work for this project was comprehensive and included the production of retail furniture and fixtures, as well as delivery and on-site installation. Assembly work was completed on July 15, 2025, and a week later the shop was opened to clients.
We produced the standard set of retail furniture and equipment used by More & More, including modular display elements such as wall-mounted units and freestanding racks.
Switzerland – alongside Germany and Austria – is one of the markets where we regularly carry out projects for our long-term client. We have previously produced More & More stores in Bern as well as in Zurich. Over the years, we have also worked for More & More in the Czech Republic, Finland, and even Kuwait.
It is worth noting that for the German brand, we have produced not only shop-in-shops but also other retail formats: showrooms (including in Salzburg, Hamburg, and Helsinki), monobrand stores (for example, four stores in Austria in 2025), and outlets.
We thank More & More for their long-standing trust and look forward to future projects.
02.04.2026
The retail concept of Michael Kors is a journey from an amateur basement boutique to a technologically advanced global retail empire. How has this concept evolved over the years, and what lessons can contemporary commercial space design learn from it?
26.03.2026
This article presents examples of retail concepts recognized in international competitions such as the EuroShop Retail Design Award, iF Design Award, and Architizer A+Awards, illustrating the direction in which the industry is heading.
