Another production for the Dockers brand – a store in Madrid prepared by Ergo Store

Spain is a country that we regularly visit while running projects for the Dockers brand. Our latest production is a shop with the men’s collection of this manufacturer, prepared in the El Corte Inglés (ECI) department store in Madrid.

Production of a shop-in-shop for the Dockers brand

El Corte Inglés (ECI) is a Spanish chain of shopping centers made up of large-scale facilities offering a big selection of products such as furniture, electronics / household appliances, books, groceries and clothes.

Only in Madrid alone we can find a dozen or so centers signed with the ECI brand. The new Dockers store we have produced is located in ECI Alcala De Hernares on Juana Carlos Avenue, in the north-eastern suburbs of the Spanish capital. Clothing brands present in this place include, among others, Desigual, Esprit, or Gocco. Many tenants have decided to operate here in the shop-in-shop (SIS) formula, which allows them to sell their own products in a third-party store.

A similar solution was adopted by Dockers, which opened a shop-in-shop with its men’s collection on Juan Carlos Avenue. Our team was responsible for retail furniture manufacturing and transport. The furniture prepared by us was assembled on June 29, 2022, and a day later the store was opened to customers. We have prepared furniture and equipment in accordance with the California Cool concept, which is dominated by bright colors such as white, gray and beige.

It was our next production for Dockers in Madrid. In the capital of Spain, we have recently prepared, among others, shop on the luxurious Jorge Juan Street, as well as as part of a series of thirteen stores, produced in various Spanish cities. We have also prepared Dockers stores in Barcelona several times, and the list of implementations for this brand also includes stores in Paris, a store in Stockholm, or a showroom in Copenhagen.